Categories ArtPosted on

Posturing: The Female Body in Fashion

The Ground Floor ProjectPosturing: Photographing the Body in Fashion was the first iteration of a three-part partnership with luxury online retailer THE OUTNET.COM. The exhibition brought together diverse photographers, whose images pushed the boundaries of fashion image-making, connected by a shared interest in posture, gesture and pose. The viewer was challenged to consider both the body’s role in the construction of a fashion photograph and its effect on the presentation of the garment itself.

Blommers & Schumm

Work by celebrated photographers such as Coco CapitanCharlie EngmanJohnny DufortMarton Perlaki and Zoe Ghertner amongst others was on display alongside seminal, specially commissioned editorial images from the magazine archives of British VogueAnOtheri-DInterviewThe GentlewomanDouble and Self Service.

The show deconstructed the processes and inspirations behind the images into five thematic sections, each examining a different element within the creative process: casting, styling, location, props, and art direction. Intimate correspondence between the creative teams and examples of the behind-the-scenes stages in the development of the final work provided a rare glimpse into the processes of fashion image-making.

Marton Perlaki

Exhibiting Photographers were Johnny Dufort, Charlotte Wales, Coco Capitan, Lena C. Emery, Brianna Capozzi, Tyrone Lebon, Marton Perlaki, Charlie Engman, Pascal Gambarte, Tim Elkaïm, Estelle Hanania, Andrea Artemisio, Reto Schmid, Bibi Cornejo Borthwick, Blommers and Schumm, Zoe Ghertner, Hanna Moon, Joyce NG, Suffo Moncloa and Casper Sejersen. The exhibition was curated by Holly Hay, who is an independent image director and Art Buyer at Dazed Media Studio, and Shonagh Marshall, who is an independent London-based fashion curator and archivist.

Pascal Gambarte

The exhibition was in collaboration with THE OUTNET and was the first instalment of a three-part creative partnership with the brand. The second part, a specially commissioned film entitled Filming the Body in Fashion, will be launched in December with an exclusive screening event at Art Basel in Miami Beach.

The third and final instalment will take the form of a book entitled Posturing: Writing the Body in Fashion. Published by Self Publish, Be Happy, it will examine the way in which the different mediums of photography, film and print capture and explore the body in fashion and will be available for sale from March 2018, with a launch event held in Hong Kong during Art Basel. SEEN looks forward to reviewing it. Watch this space…

The Ground Floor Project  www.instagram.com

Seen this week

Categories Food&DrinkPosted on

J Sheekey Atlantic Bar Launches Guest Chef Series

SEEN is pleased to hear that J Sheekey Atlantic Bar will be hosting a series of supper clubs starting on 28th February, to celebrate their tenth anniversary. Not only that, guest chefs from around our sceptred isle will collaborate on a one-off three-course menu with Executive Head Chef Andrew McLay. Up to 50 guests will …

Categories NewsPosted on

Ari B: Just Get Me

The lovely Ari B (and new SEEN fave – that voice!) has released her highly anticipated new single ‘Just Get Me’ which is now in all major stores. Various collaborators include Justin Gerrish (Charlie XCX, John Mayor, Vampire Weekend), Sangwook and ‘Sunny’ Nam (Barbara Streisand, Carole King, Billy Ray Cyrus). Recorded between Boston and Los …

Categories Music, NewsPosted on

Ruth Royall: ‘Heart on Fire’ & Hootananny live date – 24th February

Bristol-based singer-songwriter, Ruth Royall released a new single ‘Heart On Fire’ on the 9th of February 2018. The follow up to her recent ‘4U’ debut single, was recorded and self produced in the singer’s hometown and is available digitally through all the usual major outlets. Check out her fabulous video here: Ruth’s nu soul/jazz sound …

Categories Food&DrinkPosted on

Breks in the City: One Lombard Street Brasserie

SEEN is tireless in her quest to discover lovely places to eat in London. Here’s a tip: visit One Lombard Street Brasserie at about 10am (after the breakfast crowd has gone to work). This delightfully old-school restaurant looks like a film set with its central bar, surrounding tables and dark green banquettes. London has so …