Categories FashionPosted on


Channelling the spirit of provocateur Helmut Newton, Barcelona-based swimwear brand allSisters looks stunning set in the Barcelona Pavilion. Designed by Mies Van Der Rohe in the twenties and recontructed in the eighties, the Pavilion continues to inspire debate and artistic response to this day. The models were photogaphed by Raúl Hidalgo in Newton’s trademark analog style, heightening the dramatic aesthetic effect of the eco-conscious swimwear brand and the clean lines of the Pavilion, giving a suitably theatrical air to proceedings.

The use of shoes, props and fishnet hosiery accentuates the beauty of the models and the black and white of the allSisters bikinis and one-piece swimsuits, contrasting with the stark angles of Mies Van Der Rohe‘s masterwork. It’s a bold look in a bold setting; whether you’re already an admirer of Helmut Newton, Mies Van Der Rohe, the Barcelona Pavilion and indeed allSisters, SEEN feels they come together in a perfect storm of monochrome, line, curve and aesthetic to create something truly unforgettable.



  • Text Elinor Perry-Smith
  • Photographer Raúl Hidalgo
  • Photo Assistant Leo Lamus
  • Art Director Enric Montserrat
  • Stylist Patricia Caballero
  • Hair Stylist & Make Up Cristina Guda
  • Models Renata K. and Anna Sotomayor @ BLOW
  • Production by SEEN Concept
  • Special thanks Mies van der Rohe's Barcelona Pavilion

Seen this week

Categories MusicPosted on

Freeman Releases ‘Lay On’

West London-based singer-songwriter and abstract artist, FREEMAN released his debut single on Catapult Records on the 22nd of September 2017. SEEN has been listening and enjoying the chilled-out vibe.

Categories DesignPosted on

Sculpture in the City, Art for Everyone

SEEN thoroughly enjoyed a preview of the 18 new artworks around the financial district’s square mile. Set up by The City of London in 2010, this excellent initiative expands its footprint every year, improving the area and proving that when people are happy, they work better.

Categories ArtPosted on

Alex Evans at the Foundry Gallery, Chelsea Quarter: LDF17

The astute reader will have noticed that SEEN loves art about London. There are many artists in this city who draw (pun intended) their inspiration from it, none more so than Alex Evans whose fractal renderings hint at the entropic nature of urban life and perhaps also our anxieties and isolation in the 21st century. His latest exhibition ‘Invisible Systems’ can be seen at the Foundry Gallery, tucked away off the King’s Road until 26th October.