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Sadie Williams: Craft and Modernity

Long-time SEEN favourite Sadie Williams designs and creates fashion that is textile-driven, with exquisite craft that is resolutely modern. Her signature look is often described as tomboyish, though mature with a feminine edge, through the use of metallic shimmer and sparkle.

Her AW17 Collection veers from muted greys to bold yellows and reds, often with geometric detailing. Eminently wearable and bold enough to stand out on London’s catwalks, the clothes are true collectors’ items. A garment by Sadie Williams will last you for years and will never date. SEEN’s personal favourite was the black coat with blue and red stripe detailing on the cuffs, collar and oversized pockets.

Graduating from the CSM MA Fashion course in 2013, Williams rapidly became a Selfridges ‘Bright Young Thing’ and was featured in the Design Museum’s 2014 ‘Designs of the Year Exhibition’. She has worked for designers Marc by Marc Jacobs, JW Anderson and Katie Hillier as well as many stylists, undertaking work for Vogue Festival, Manchester Art Gallery, Barbie and a collection for & Other Stories.

The recipient of NEWGEN sponsorship since AW15, Williams now has a schedule at LFW and maintains showrooms for PFW. Excitingly, she was absorbed into the Swarovski Collective 2017, meaning that her singularly innovative textile designs will incorporate crystals. SEEN can’t wait.

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Credits

Images Catwalking.com