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Chloë Sevigny Brings the Spring in JW Anderson’s SS17 Ad

Fashion and film icon Chloë Sevigny is JW Anderson’s spring/summer 17 campaign star. Photographed by Jamie Hawkesworth and styled by Benjamin Bruno, she follows supermodel Bella Hadid (who posed for Anderson’s autumn/winter 2016 campaign) as the British designer‘s latest muse. The eclectic inspirations that drove his new collection come from two different sources not clearly connected: Henry VIII and girls dancing around a campfire in Ibiza, but they are smoothly blended by Chloë’s compelling charisma.


The American actress, film director and former model has been beautifully photographed to capture the essence of this collection, wearing two of Anderson’s sophisticated designs (the highlights from his latest collection), one wearing all-white, another all-black, nonchalantly perched on a high stool with the brand’s must-have Pierce bag on her arm. Other pictures feature colourful shots of JW Anderson’s bright sweaters from the SS17 menswear collection, blowing in the wind.


Chloë has been seen wearing Anderson’s designs, like the custom-made gown for the Met Gala in 2015, and has also starred in other brands’ campaigns such as Miu Miu and Chloé. For this SS17 collection, JW Anderson couldn’t have chosen better than Chloë, who still is ‘the coolest girl in the world’, as she was once christened by author Jay McInerney in The New Yorker.