Categories GuidePosted on

Back to the Golden Age of the Barber Shop: The Murdock London Experience

Can you believe that barber shops rival taverns and pubs in popularity, serving as a hang-out place for men not just to get their hair or beard done, but also to catch up on friends and have a chat? That was what barber shops were like a hundred years ago, before Gillette, the Great Depression (and the hippies later on), made it a completely antique experience. But things are changing, and old-school barber shops, like Murdock London, are now back in fashion, whether you’re growing a moustache, a beard, or neither.


Murdock London is a homely place where men go to relax and to have more than a haircut or a shave. It’s a customised men-only experience that forms the foundation of confidence that a man needs to stride through the day. In 2006, Irishman-about-London Brendan Murdock established the first Murdock London barbershop on Old Street, Shoreditch, and achieved instant success. Since then, six more of Murdock’s enclaves have opened in London’s most vibrant areas: Soho, The City, Chelsea, Covent Garden, Regent Street… Murdock has now opened a shop in the flagship branch of Hackett in ultra-chic Boulevard des Capucines, Paris. However, Shoreditch’s trendy and creative setting is still at the heart of what Brendan does.


Just a short walk from Shoreditch High Street and Liverpool Street stations, Murdock is situated in Redchurch Street. You can pop in and sharpen up with a beard trim or haircut while enjoying a chat with a friend over a beer or a whisky – relaxing, rejuvenating and unwinding the Murdock way. They offer classic barber services such as traditional wet shaves, full beard reshapes with hot towel, or a quick moustache and/or beard trim; and they can restyle haircuts or just tidy you up between full haircuts, all inspired by the grand heritage of St James’ barbershops.


If you want to indulge your masculinity with a real gentleman’s grooming experience, SEEN recommends you book the Murdock London Luxury Full Service: beginning with a consultation with one of Murdock’s expert barbers, you will receive a shampoo and haircut, luxury wet shave (or full beard reshape) with hot towel and straight razor, Murdock’s signature revitalising facial, and finish with a male manicure or shoe shine. You will feel like you’re in paradise for the two hours that the experience lasts. A choice of refreshments including tea, Allpress coffee, Moretti beer and Glenfarclas Whisky are available with all of Murdock’s barbering services.

Whilst you indulge in a luxury wet shave, your Murdock barber can also provide a detailed tutorial on the art and science of wet shaves, and give you advice on the best methods and products to continue wet shaving at home. Until you book your own tutorial, learn how to shave superbly with these expert barber tips from Murdock London’s Covent Garden Head Barber Gabin Sharp by watching this video:

Murdock only uses their own Made in England grooming range, covering every aspect of men’s care and wellbeing: from shaving, beard and moustache grooming, hair care and styling, skincare and soaps, to lifestyle accessories that perfectly suit ‘The Murdock Man’. Smells also play an important part of the grooming experience. Murdock has created seven different cologne fragrances for men, alongside a scented candle collection.

An extra: a beauty tip that men should know about hair, from Murdock Shoreditch’s Head Barber, Gwen Jansen – drying the hair with a blow-dryer (actually started in a barbershop, not in a salon) makes a huge difference, especially when using Murdock Sea Salt Spray, which gives a strong grip with a natural feel.


When you visit Murdock, you know that you’re going to go away looking great, having also enjoyed good company. And you can extend the Murdock Experience to your own home with their expert advice on how to shave, and their own range of grooming products that you can buy in the shop, as well as online – now with 20% off and free UK shipping on all orders (for a limited time only).

As Brendan Murdock says, ‘good grooming is the beginning of a gentleman’s style story’.

Murdock Shoreditch
46 Redchurch Street
E2 7DP

Murdock Soho
83 Brewer Street

Murdock Covent Garden
18 Monmouth Street

Murdock at Liberty London
210-220 Regent Street

Murdock King Street
Hackett London
37 King St

Murdock Spitalfields
75 – 77 Brushfield St
E1 6AA

Murdock Sloane Square
137-138 Sloane Street

Seen this week

Categories DesignPosted on

Faune: a free new typeface from France

SEEN has always been fascinated by typefaces, so was very interested to hear that the Centre National des Arts Plastiques (Cnap), a public establishment of the French Ministry of Culture, in partnership with the Groupe Imprimerie Nationale, has commissioned the creation of a type family. Alice Savoie was chosen by a panel of experts following …

Categories MusicPosted on

Prep release new single and play Islington Assembly Hall this Sunday

Well, if this isn’t the sound of the summer, SEEN doesn’t know what is – PREP have aired the new video for ‘Don’t Bring Me Down’, the first single to arrive from their forthcoming EP ‘Cold Fire’, due out in April 2018. Directed by Tuixen Benet (also behind the choreography for Tame Impala’s ‘The Less …

Categories Food&DrinkPosted on

Enjoy the Feast of St. Patrick with with a Midleton Very Rare Champagne Cocktail at Corrigan’s of Mayfair

Londoners will know how enthusiastically the city enjoys St. Patrick’s Day. For a different and very luxurious experience of this auspicious day, you might want to try a trip to one of (Irishman born and bred), Richard Corrigan’s restaurants, particularly Corrigan’s Mayfair who will be hosting a full-day celebration for St. Patrick’s Day with Irish …

Categories ArtPosted on

Art on a Postcard Presents their Secret Auction at The Other Art Fair

Regular readers of SEEN will know that we just love the charitable initiatives set up by Art on a Postcard. They bring art lovers (and it must be said, auction-lovers) together for the support of the Hepatitis C Trust, which is dedicated to raising awareness, ending discrimination and being a hub for information and representation …

Categories MusicPosted on

Unflinching: Jenny Wilson releases Lo’ Hi’

SEEN is fascinated by the discomfiting yet necessary vision of Jenny Wilson who has released a new single LO’ HI’, the latest track to emerge from her forthcoming album 
‘EXORCISM’, due for UK release on April 20, 2018 via Gold Medal Recordings. Having previously collaborated with contemporaries including Robyn and The Knife (to whose Rabid …